Strategic Planning in Crisis

Managing the Digital Divide During and After the COVID-19 Crisis
At this point, few in academe are unaware of the digital divide—minority, low-income, and rural students and their families are… Read More

Dynamic Modeling for Higher Education Planning
Thoughtful planning has never been more critical for higher education institutions. The COVID-19 crisis coupled with the already difficult enrollment… Read More

Effective Strategic Planning in a Time of Crisis
Early this year, we at Optimal Campus began thinking about posting a series of blogs focused on what many perceived… Read More

Maintaining the Relevance of Regional Public Universities in the Post-Coronavirus World
Existential crises are not new to regional public universities. Three years ago, an article entitled “Public Regional Colleges Never Die. Can They… Read More

Planning and Budgeting Post COVID-19
When the COVID-19 pandemic hit the United States, most higher education institutions were well into their budgeting processes for the… Read More

What Happens If Students Cannot Return in September?—Defending the Value Proposition of Small Colleges
When colleges expanded spring breaks and then closed campuses for the remainder of the spring term, they felt that this… Read More

Too Many Buildings, Not Enough Bandwidth
The COVID-19 pandemic has resulted in numerous immediate changes in higher education—online education only, closed campuses, remote work for faculty… Read More

Planning in an Age of Uncertainty—Part 2: Tabletop Exercises
We cannot pick our crises; but we can pick how to respond to them. Planning for the worst while we… Read More

Planning in an Age of Uncertainty—Part 1: Scenario Planning
As it is for everyone and every organization around the world, we in academe are focused on survival. Maslow’s Hierarchy… Read More

Coping With Catastrophes—Lessons Learned From Natural and Human-Made Disasters
As terrible as the current crisis is, COVID-19 is not the first disaster to hit higher education institutions, and it… Read More










