strategy
Improving IT Efficiency: Know Your Environment & Communicate Your Strategy
Going from good to great is hard. Going from “not so good” to great is even harder. Improving your institution’s… Read More
Assessing Your Higher Ed Institution’s Strategic Positioning
The challenges facing higher education institutions are monumental. It is clear that academic business models are struggling to keep up… Read More
Where Are All the Campus Closures?
With the passage of the CARES Act ($40 Billion of aid to colleges and universities) and the apparent reprieve in… Read More
Organizing for Effective Decision Making in Higher Ed
The COVID pandemic has created an existential challenge to higher education in the United States. As we have argued in… Read More
Scenario Planning Revisited–Can You Predict the Future Precisely?
In a blog last spring, I argued that universities needed to respond to the uncertainties created by the COVID-19 pandemic by… Read More
“Digital Transformation” Won’t Save Higher Education
Before 2020, higher education was faced with increasing financial challenges caused by declining demographics, a dwindling international student base, and… Read More
Managing the Digital Divide During and After the COVID-19 Crisis
At this point, few in academe are unaware of the digital divide—minority, low-income, and rural students and their families are… Read More
Dynamic Modeling for Higher Education Planning
Thoughtful planning has never been more critical for higher education institutions. The COVID-19 crisis coupled with the already difficult enrollment… Read More
Effective Strategic Planning in a Time of Crisis
Early this year, we at Optimal Campus began thinking about posting a series of blogs focused on what many perceived… Read More
Maintaining the Relevance of Regional Public Universities in the Post-Coronavirus World
Existential crises are not new to regional public universities. Three years ago, an article entitled “Public Regional Colleges Never Die. Can They… Read More